🔍 10DLC Compliance Guidelines

• Consent basis: Message only opted-in recipients; keep records (CTIA).
• Branding: Identify your business early in the message.
• Opt-out: Provide a clear opt-out path when requested (e.g., “Reply STOP”).
• Content matching: Align content with what users consented to receive.
• Professional tone: Avoid profanity or pushy sales copy.
• Anti-abuse: Avoid snowshoeing, spoofing, and number rotation.

🚫 Restricted Content Categories

• High-risk Financial: Payday loans, crypto, debt collection.
• Get Rich Quick: Work-from-home schemes, MLM, gambling, sweepstakes.
• Third-party Services: Services not directly provided by your brand.
• Controlled Substances: Tobacco, vaping, cannabis/CBD, illegal drugs.
• SHAFT Content: Sex, Hate, Alcohol, Firearms, Tobacco, Profanity.
• Scams & Misleading Claims: Phishing, “verify account,” “risk-free,” “expires today.”